Cross-country legend Bjørn Dæhlie pushed the limits of his sport in the 1990s. He raked in Olympic medals and world championships. He established his eponymous brand in 1996, at the height of his career. Today DÆHLIE offers sustainably produced sportswear which are perfect for cross-country skiing, running and other high-impact outdoor sports. 

Many of Dæhlie products are made from sustainable mulesing-free merino wool and technical clothing is mostly made from recycled polyester. 

The production sites are in Far East, and they are strictly monitored and follow the UN's Universal Declaration of Human Rights and The International Labour Organization ILO's regulations.